Steve’s confident attitude vanished as soon as we sat down to discuss his business. The burst of clients he had acquired at the end of last year had slowed and he was now starting to panic. He knew he needed to increase his marketing, but he was stuck for new ideas.
No wonder! His target market was a long list and the last word of which was “Etc.” Like many businesses, he felt the need to offer every service he could especially as money was getting tighter.
Offering everything isn’t the right thing to do.
Perhaps one of the seemingly best ways to get new leads is to purchase them. However, I’d like you to take a second look at your skills and your neighborhood.
Local shoppers are going online to find products and services in your town, get found when they do!
Do you struggle with meeting deadlines? Do you feel burnt out and tired all of the time? Do you put off tasks? These are some signs of being unmotivated. Below are four key ideas to help you to motivate yourself. When someone is motivated they are more on top of their priorities and in the end feel good about themselves and their work. Try these motivation tips to better yourself and your business.
You need to develop a presence on social media to help you grow your small business and form that all important relationship with your customers. How do you know if you are doing it right? Or if it is even working? What are the social media metrics you should be watching to ensure your company is headed down the right path? Is there any way to find out?